Ultramas and the Digital Revolution for Vannicancelleria.it: B2B and B2C E-commerce
E-commerce for stationery product distribution
Vannicancelleria.it chose Ultramas to develop a dual e-commerce platform, B2B and B2C, designed for both corporate clients and the stationery retail sector. The project enhanced the existing product database and enabled the digitalization of sales processes through a modern, scalable, and flexible technological solution.
MVP Factory
Ecommerce B2B / B2C
The first step of the project was the development of an integrated e-commerce platform, designed to communicate seamlessly with Vannicancelleria.it’s product database. This ensured:
- Instant access to a wide and complex catalog,
- Automatic and continuous product data updates,
- Streamlined management of price lists, stock, and variants.
A robust foundation for an efficient, constantly updated shopping experience.
E-commerce: the engine of a new sales process
The activation of the e-commerce system marked a true operational turning point. This solution made it possible to:
- Centrally manage a heterogeneous product assortment, typical of the stationery industry,
- Automate online sales processes across both B2B and B2C channels,
- Simplify integration with existing company systems.
An online store designed to simplify operations, increase accuracy and enhance customer experience.
Custom MVP for the sales network
Ultramas complemented the project with a custom-built MVP platform, specifically designed to support the agents’ sales activities. Key features include:
- A lightweight, intuitive interface, accessible from any device,
- Simplified order management,
- Tools designed to enhance agents’ efficiency and autonomy in the field.
This component made the system more responsive and better equipped to handle complex commercial dynamics.
From proprietary software to cloud flexibility
One of the project’s distinctive features was the decision to move away from expensive proprietary apps and adopt a cloud-based solution accessible via browser. The benefits were immediate:
- Zero installation and update time,
- Reduced maintenance costs,
- Greater accessibility for users and agents.
A radical transformation that simplified IT management and made the system more scalable over time.
A tailored platform for today and tomorrow
The project developed by Ultramas for Vannicancelleria.it represents a concrete example of effective digitalization in B2B and B2C commerce. The solution delivered:
- Addresses current operational needs,
- Optimizes sales workflows,
- Provides a solid foundation for future expansion.
A flexible digital ecosystem designed to evolve with the stationery market.
Want to digitize your B2B sales and reach end customers with a single platform?
Contact us: we can help you build an integrated, accessible, and scalable e-commerce solution, designed to enhance every stage of your sales process.
