The digital revolution of Cini&Nils in the automatic layout of lighting catalogues

Automatic catalogue for lighting technology

In the world of designer lighting, visual accuracy and informational consistency are essential. Cini&Nils, a brand synonymous with aesthetic excellence and innovation in lighting technology, has chosen to evolve its digital processes by adopting UltraPIM, UltraDAM, and UltraCatalogue solutions. This transformation has led to the creation of an advanced system for the automatic layout of catalogs, capable of combining technical precision with visual expressiveness, perfectly aligned with the company’s distinctive identity.

Products:

Ultra-cat

Integrated technologies for intelligent product catalog management
With UltraPIM, Cini&Nils centrally and multilingually manages all product information, ensuring precision and consistency across catalogs, websites, and sales tools.
UltraDAM allows the dynamic storage, organization, and updating of visual and document materials, preserving the visual identity of each collection.
UltraCatalogue completes the integration by enabling the automatic generation of formatted materials, optimized for print and digital use, ready for international markets and multichannel distribution.

Smooth, barrier-free digital experience
All platforms are accessible via web and mobile, with intuitive interfaces that require no advanced technical skills. Thanks to full compatibility with existing company systems, the transition was fast and seamless, with no operational interruptions.

A new way to engage for professional users

Automatic layout of technical sheets and catalogs, always up to date
Interactive navigation with dynamic previews and 3D visualization
Guided product configuration directly from the platform
Significant reduction in errors and time in document production

An infrastructure built for the future
The system natively connects to ERP, CRM, and online configuration tools, using algorithms that ensure semantic consistency and continuous content updates. The result is a flexible digital ecosystem, designed to support Cini&Nils’ global expansion and the complexity of its collections.

Automatic catalogs: looking ahead
The integration of UltraMas solutions marks a concrete step toward intelligent digitalization in the lighting industry.
Discover how automatic catalog layout in lighting can also enhance your product communication: contact us for a personalized demo or consultation.

cinienils.com/it/sottofamiglie

Cini&Nils has digitized its product management by adopting the UltraPIM, UltraDAM, and UltraCatalogue solutions.

Improved operational efficiency, consistency, and speed in material production.
UltraPIM centrally manages product information in multiple languages.
UltraDAM stores and organizes images, datasheets, and visual materials.
UltraCatalogue automatically and flexibly generates technical and commercial catalogs for print and digital use.
Solutions accessible via mobile, fully integrable with ERP and CRM systems, and easy to use even without advanced technical skills.

Benefits

Automatic catalog layout updated in real time and error-free.
3D visualization and interactive content for an immersive experience.
Guided configurator to customize products independently.
Fast, multichannel distribution of catalogs in multiple languages and formats.

Customer feedback

⭐️⭐️⭐️⭐️⭐️ | A major step forward

The integration of UltraPIM, UltraDAM, and UltraCatalogue has been a key milestone in the digitalization of our editorial processes. The ability to generate up-to-date, multilingual catalogs perfectly aligned with our brand identity has simplified the marketing team’s workflow and enhanced the effectiveness of our commercial communication. The automatic catalog layout for lighting has allowed us to save time, reduce errors, and accelerate distribution across all channels.
— Cini&Nils Communication Team